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LAST LESSON IS 26/5/2022 11:00 AM CEST - AULA 6A
Notes on Preliminary Examination >> MAY 30, 2022
The preliminary exam is reserved only for students with demonstrated needs who cannot take the exam on the official dates.
The form below is for booking the preliminary exam related to the course "CORPORATE COMMUNICATION & TRADITIONAL MEDIA" taught by Prof. Luigi Greco on 30/05/2022.
The date is intended for students with needs that prevent them from taking Prof. Greco's module exam on official exam dates starting June 2020.
The exam will be in the form of multiple-choice and the questions will be based on the slides presented during the lectures related to the textbook "Corporate Communication: A Guide to Theory and Practice Share by Joep P. Cornelissen" chapters: 1, 2, 3, 4, 5, 8, 9, 11, 12, 13 and extra information that students can find on the slides.
Registration for the exam is active until May 26, 2022, at 4 p.m. CEST.
FORM: https://forms.gle/tJcpsh4ewTizEYiM8
Classroom and exam times will be communicated via email.
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WELCOME MESSAGE
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Dear Students,
The Enterprise Communication Management course will start on February 21ry and end oMay 31ay.
The course is divided into 2 modules:
ECM 1 > CORPORATE COMMUNICATION & TRADITIONA MEDIA - Prof- Luigi Greco
ECM 2 > DIGITAL COMMUNICATION - Prof. Giuliana Baldo Chiaron
Lectures are planned on the following days, from 11 a. m. to 1 p. m.:
#Monday, classroom RM019 - Aula 6A
#Tuesday, classroom RM019 - Aula 6A
#Wednesday, classroom RM019 - Aula 8A
#Thursday, classroom RM019 - Aula 6A
>>>>NO LECTURES FROFEBRUARY 2828 TMARCH 4 4, 2022<<<<
For further guidelines about the Enterprise Communication Management course, visit the e-learning platform at https://elearning.uniroma1.it/course/view.php?id=13069.
Do visit it to stay updated!
Kindest regards,
Prof. Luigi Greco
Further details about the course:
Appointments with the Professor will be organized online and on-demand (through video calls via Google Meet). Please send a request via email (luigi.greco@uniroma1.it); you will get an answer within 72 hours.
Exams will take place in accordance with Sapienza University guidelines. Please refer to the news and official instructions published on the Sapienza website for further info.
As for attending students, guidelines will be communicated in class or via the e-learning platform.
Official exam dates will be published soon. Please check on INFOSTUD for further notices.
CONTACTS:
www.linkedin.com/in/luigigreco
SYLLABUS:
Module 1 - Digital Communication (Prof. Luigi Greco) - 48 hours
The Master's Degree in Economics and Communication for Management and Innovation (LM-77) provides professional skills for management and business to compete in the modern business environment.
The course is 48 hours and worth 6 cfu.
The course covers the following topics:
Defining corporate Communication
Corporate Communication in Contemporary Organizations
Corporate Communication in Changing Media Environment
Corporate Communication in Changing Media Environment
Corporate Identity, Branding and Corporate Reputation
Media Relations
Employee Communication
Leadership and change communication
Appointments with the Professor will be organized online and on-demand (through video calls via Google Meet). Please send a request via email (luigi.greco@uniroma1.it); you will get an answer within 72 hours.