GAVAZZENI MARIA LUISA
(programma)
Fashion Economy focuses on the history and meaning of luxury, highlighting the differences between luxury and affordable luxury, as well as giving an insight into the worldwide fashion industry outlook and the digital revolution, strictly related to fashion and luxury system. The course will provide students with basic notions about marketing, company structure and branding.
Materials for both attending and non-attending students will be provided. The course materials/slides are available on Google Classroom (code: tqdqoko)
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